By Bianca Meza
PHOENIX – In a study made by Edison Research, it was found that for the first time since podcasts were created, most of the United States has listened to a podcast.
The report, formally known as “The Podcast Consumer 2019”, said the podcast audience grew significantly in the last year while music is the number one topic in relation to interests from podcast consumers.
Today, 51% of Americans 12+ have ever listened to a podcast,” the report states. “With 32% having listened in the past month, and 22% in the past week.”
According to the report, Edison Research conducted the study through “a national telephone survey of 1,500 people aged 12 and older, using random digit dialing techniques to both cell phones and landlines.”
You can watch as the results were first revealed in a webinar on April 11th, 2019 here!